Japan refers to Xbox 360 games as "Western Dogsh*t"

[Laughingboy]

I think the perfect way someone described it to me was that western games in general in Japan are looked upon the same way most Japanese "Not Nintendo" games are looked upon here. Kind of niche, but still finding their way into the homes of more hardcore gamers over there. The original Xbox sold horribly in Japan because it was the most detached system for Japanese tastes. They tried this generation with the 360 by making both timed and regular exclusives of JRPGs on the system. It didn't work so well when Sony ended up getting most of those same games with better features than the original, making most of the 360 system purchases a waste for their market. Look up Tales of Vesperia if you want to see some angry-fanboy hilarity.

As for the western made games though, the tides are changing. More Japanese game developers, even Square-Enix among them, have tried more to hook a western audience than their own, as more western games have started to sell better not only in their native format, but also in Japan.